Events

  • Baden-Wuerttemberg
  • Experience Exchange (open to participate)
  • Ostfildern
  • Personal Meeting

Exchange of experience in corporate marketing

registrationNotPossible
Free event

registrationNotPossible
Free event
Wed. 08.10.25 09:30 - 16:00 hrs.
Event location
  • Pilz GmbH & Co. KG
  • Felix-Wankel-Str. 2
  • 73760 Ostfildern
  • GERMANY
Event language
  • German

16x9

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The demands on corporate marketing in mechanical and plant engineering are increasing

Agenda

Wed. 08.10.25

09:30 - 10:00 hrs.

Get-together

10:00 - 10:15 hrs.

Welcome and company presentation

Horst-Dietrich Kraus, Senior Manager Brand Protection, Pilz GmbH& Co. KG, Ostfildern

10:15 - 10:30 hrs.

Introduction and current situation in mechanical engineering

Dr. Astrid Engels, VDMA Baden-Württemberg, Stuttgart
Dominik Martin, VDMA Baden-Württemberg, Stuttgart

10:30 - 12:00 hrs.

What makes the industry tick: results of the VDMA Marketing 2024/2025 survey

Horst-Dietrich Kraus, Senior Manager Brand Protection, Pilz GmbH& Co. KG, Ostfildern

12:00 - 12:30 hrs.

What makes the industry tick: results of the VDMA Marketing 2024/2025 survey

Robert Konjusic, Consultant for Marketing, Product Management and Sales,
VDMA Business Advisory, Frankfurt a. M.

12:30 - 13:15 hrs.

Lunch together

13:15 - 14:00 hrs.

Tour of the company

14:00 - 15:30 hrs.

Workshop: Narrative Marketing

Marc Voland, Head of Story, Storymaker agency, Tübingen

15:30 - 16:00 hrs.

Further topics and conclusion

approx. 16.00 hrs End of the event

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